Transforming Businesses
and People to Reach
Their Maximum Potential

Business is Good…

But Could it Be Amazing?

No doubt you are an excellent leader. Whether you’ve built your business from scratch or stepped into a leadership role once it was already up and running, there are likely worries that plague your mind as you lay down to sleep each night.

  • Is your team working as efficiently as they can?
  • Is now the time to expand the business or to lay low and protect the assets you have?
  • How do your employees see you?
  • Are you positioned as an organization and as individuals to weather any storm?


business is good

FLeadership Development

Results You Can Count On

Using his AD-FIT™ evidence-based coaching protocol and the tenets of Positive Psychology, Doug has transformed leaders and businesses by focusing on OKR, Objectives and Key Results Leadership.

The AD-FIT™ coaching protocol is broken down into two areas:

  • A= We begin with a validated Assessment of your strength
  • D= Then we Define a meaningful outcome or result, and key metrics
  • F = Next we Focus today or soon
  • I = Followed by Intervention or Interactions needed
  • T = Finally Takeaways or actions that lead to behavioral or performance changes

Positive Psychology is the science and practice of well-being and flourishing. It engages participants in a 3-step developmental process in which they assess their strengths, take constructive actions, and model accountability.

OKR Leadership – the process for managers and leaders to practice what matters – is the secret that drives transformational leadership, employee engagement and the next generation of management consulting.

Doug Gray helps people transform their lives and their businesses. For 30+ years, he has worked with leaders in Fortune 500 and Fortune 100 companies, small businesses, family-owned businesses, and nonprofit governmental organizations.

Click on the links below to discover the ways he can help you and choose the solution that works best.

Speaking and Training

In his action-provoking presentations, Business Psychologist and speaker  Doug Gray will help you uncover the tools you need to take your business where you want to go.


Action Learning Associates has created the AD-FIT™ process to bring out outcome-based results through coaching and consulting.

Family Business

Family-owned businesses face a unique set of challenges that can destroy your business, your family, or both. Family Business Consultant Doug Gray helps your business prosper across generations.

Virtual Learning

Leaders fail because they don’t have the tools necessary to succeed. AD-FIT™ virtual training provides outcome-based solutions that help you succeed.

Business Analytics

Organizations make better decisions when they know their numbers and understand the true state of the business. Action Learning Associates provides Business Analytics you can use.

Frank Dull Joseph, President, Center Point

“Doug is the consummate professional. He brings the best of technical, interpersonal, and business savvy to every person and project he works with. He is a talented facilitator, coach, author, and trainer and has the experience and intellect to bring creative solutions into reality. I recommend him without reservation and have the highest level of confidence in his work.”

– Frank Dull Joseph, President, Center Point

Paul Solitario, Co-Founder, International ThermoDyne, Inc.

“When working with Doug, he absolutely knows how to get to the heart of the matter. He’s incredibly experienced, a great listener, tremendously competent, and someone who can take you to new heights.”

– Paul Solitario, Co-Founder, International ThermoDyne, Inc.

Paul Solitario, Co-Founder, International ThermoDyne, Inc.

“Doug has served as a consultant, trainer and facilitator for the University of Maryland College Park campus since 1999. All of his programs and interventions have been a fabulous success, and his contributions have been tremendous. It is without hesitation that I recommend him for work on any similar projects.”

– Marvin Pyles, Asst. Director, UHR at University of Maryland

Objectives + Key Results (OKR) Leadership

How to Apply Silicon Valley’s Secret Sauce to Your Career, Team Organization

How do you keep track of what’s important when you watch sports? Well, you use a scoreboard. Or a timer. Or a finish line. You use numbers to measure what matters. Then you boast about your favorite scores. In short, you know who wins because you know who had the better numbers. This book is written for readers and leaders with the same kind of focus — you need to know what to measure so that you can win.

Receive tremendous insights about leadership and business delivered directly to your inbox.

Sign up for the Newsletter

  • This field is for validation purposes and should be left unchanged.

You Can Reach Your Potential